Friday, December 19, 2008

Coffeeshop owner for a day?

Welcome to Lifestyle Experience Economy
where you can finally be a coffeshop owner/actor in music video for a day
Who would be the first one?


Existing Lifestyle Experience Provider- i.e. Richard Branson's plane to the outer spaces for the riches

updated: just found out there's a job term for it
experience architect.

the job entails creating a lasting encounter for the consumer, whether it is with products, building, or events. The experience architect must make sure that the experiences are memorable in a positive way, so that the consumer would want to attend again. Also, another point was that the experience architect should always give something special to the customer, so that it will lead to good karma. They must be able to find an experience out of everything, where they can turn everything into extraordinary feats. One example of the experience architect performing a good job would be the anti-freeze story, where the customer was able to say time and effort would premixed antifreeze. With this, architects are able to profit off of the experience. Another point that Kelley makes is about the trigger points for experience architects. There must be one or two essential elements that make up the experience. Kelley also advices that companies "mix-it-up" in terms of products to make the experience stand out more

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